| Year | Year to Year Comparison | ** National Contribution |
|---|---|---|
| 2011: | 13.48% | 0.06% |
| 2010: | 13.48% | 0.06% |
| 2009: | 13.48% | 0.06% |
| 2008: | 10.00% | 0.04% |
| 2007: | 11.74% | 0.05% |
| 2006: | 10.44% | 0.04% |
| 2005: | 6.52% | 0.03% |
| 2004: | 8.70% | 0.04% |
| 2003: | 4.78% | 0.02% |
| 2002: | 7.39% | 0.03% |
This graph illustrates CanEquity's individual monthly volume history for Internet pre-approval applications submitted from Lethbridge, AB.

The graph below depicts the volumes of Web applications received by CanEquity in each month for all years combined. The busiest months for mortgages from Lethbridge occur during our second quarter (represented by the green bars) with 32.17% while our slowest is the fourth quarter (represented by the red bars) with 16.52%.
| Rank | Month | Percentage of Inquiries | |
|---|---|---|---|
| 1: | April: | 12.2% | |
| 2: | January: | 10.4% | |
| 3: | May: | 10.0% | |
| 4: | June: | 10.0% | |
| 5: | March: | 9.1% | |
| 6: | September: | 9.1% | |
| 7: | July: | 7.8% | |
| 8: | August: | 7.8% | |
| 9: | February: | 7.0% | |
| 10: | November: | 6.1% | |
| 11: | October: | 5.7% | |
| 12: | December: | 4.8% |

The graph listed below illustrates the busy days for online inquiries that were received by CanEquity. Each day is a total combined representation of the last 5 years of all occurrences of that day. In Lethbridge the busiest day of the week, with 19.13% of all submissions, is Tuesday. In comparison, Sunday's are the slowest day with only 7.39% of all inquiries.
| Rank | Day of the Week | Percentage of Inquiries | |
|---|---|---|---|
| 1: | Tuesday: | 19.1% | |
| 2: | Thursday: | 18.3% | |
| 3: | Friday: | 15.7% | |
| 4: | Monday: | 15.2% | |
| 5: | Wednesday: | 13.9% | |
| 6: | Saturday: | 10.4% | |
| 7: | Sunday: | 7.4% |

Applications are received 24 hours a day via the CanEquity web site. The information shown below represents the busy hours in the day. The data is taken from all days of all years.
| Time Period (24 Hour) | Percentage of Inquiries |
|---|---|
| 00:00 to 00:59: | 2.6% |
| 01:00 to 01:59: | 1.3% |
| 02:00 to 02:59: | 0.9% |
| 03:00 to 03:59: | 0.4% |
| 04:00 to 04:59: | 0.4% |
| 07:00 to 07:59: | 1.3% |
| 08:00 to 08:59: | 5.2% |
| 09:00 to 09:59: | 5.2% |
| 10:00 to 10:59: | 6.5% |
| 11:00 to 11:59: | 6.1% |
| 12:00 to 12:59: | 5.2% |
| 13:00 to 13:59: | 7.0% |
| 14:00 to 14:59: | 6.5% |
| 15:00 to 15:59: | 6.5% |
| 16:00 to 16:59: | 7.0% |
| 17:00 to 17:59: | 6.1% |
| 18:00 to 18:59: | 8.7% |
| 19:00 to 19:59: | 6.5% |
| 20:00 to 20:59: | 4.8% |
| 21:00 to 21:59: | 3.5% |
| 22:00 to 22:59: | 5.2% |
| 23:00 to 23:59: | 3.0% |

| Online Mortgage Origination for the Province of | Percentage of applications |
|---|---|
| Alberta: | 20.94% |
| British Columbia: | 10.57% |
| Manitoba: | 2.06% |
| New Brunswick: | 2.43% |
| Newfoundland and Labrador: | 1.25% |
| Nova Scotia: | 3.28% |
| Northwest Territories: | 0.40% |
| Nunavut: | 0.10% |
| Ontario: | 48.07% |
| Prince Edward Island: | 0.53% |
| Quebec: | 3.97% |
| Saskatchewan: | 4.94% |
| Yukon Territories: | 0.41% |

| Location | Contribution | |
|---|---|---|
| 001: | CALGARY, AB | 6.844% |
| 002: | EDMONTON, AB | 4.466% |
| 003: | RED DEER, AB | 0.610% |
| 004: | FORT MCMURRAY, AB | 0.602% |
| 005: | LETHBRIDGE, AB | 0.434% |
| 006: | SHERWOOD PARK, AB | 0.413% |
| 007: | OKOTOKS, AB | 0.327% |
| 008: | GRANDE PRAIRIE, AB | 0.325% |
| 009: | ST ALBERT, AB | 0.323% |
| 010: | MEDICINE HAT, AB | 0.296% |
| 1 | Coalhurst, Alberta |
| 2 | Raymond, Alberta |
| 3 | Coaldale, Alberta |
| 4 | Fort Macleod, Alberta |
| 5 | Monarch, Alberta |
| 6 | Barnwell, Alberta |
| 7 | Iron Springs, Alberta |
| 8 | Stirling, Alberta |
| 9 | Warner, Alberta |
| 10 | Claresholm, Alberta |
| 11 | Nobleford, Alberta |
| 12 | Diamond City, Alberta |
| 13 | Picture Butte, Alberta |
| 14 | Granum, Alberta |
| 15 | Coutts, Alberta |
| 16 | Cardston, Alberta |
| 17 | Taber, Alberta |
| Mortgage Application Form Type | Percentage of Inquiries | |
|---|---|---|
| Qualification: | 22.2% | |
| First-time Buyer: | 18.3% | |
| No Money Down: | 15.2% | |
| Refinance: | 13.9% | |
| Renewal: | 10.4% | |
| Purchase: | 10.0% | |
| HELOC: | 2.6% | |
| Variable Rate: | 2.2% | |
| Pre-approval: | 1.3% | |
| Equity Mortgage: | 0.9% | |
| Investment: | 0.9% | |
| Other: | 2% | |
| Total Application Types Found: 16 | ||

Average age: 38
Oldest age: 71
Youngest age: 19
The amounts below are the average income of applicants living in Lethbridge who have submitted an inquiry using the pre-approval application on CanEquity's web site.
| Average annual gross income for | |
|---|---|
| mortgage applicants in Lethbridge: | $53,641.25 |
| applicants within all of Canada: | $59,498.47 |
| Difference: | ($5,857.21) |
| mortgage co-applicants in Lethbridge: | $30,225.34 |
| co-applicants within all of Canada: | $42,403.13 |
| Difference: | ($12,177.79) |
The following table represents the residential status of people living in Lethbridge who have applied for a mortgage loan using the pre-approval application on CanEquity's web site.
| Residential Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Rent: | 44.8% | |
| Own: | 40.9% | |
| Other: | 2.6% | |
| No Comment: | 8.3% | |
| Live with parents: | 3.5% |

The following table and pie chart represents the marital status of applicants from Lethbridge, Alberta using the preapproval application found on the CanEquity Mortgage web site. In Lethbridge, over 67% of the mortgage applicants are living with someone, while only 32% are single, separated or divorced.
| Marital Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Married: | 44.8% | |
| Single: | 26.1% | |
| Common-law: | 22.6% | |
| Divorced: | 4.3% | |
| Separated: | 1.7% | |
| Widowed: | 0.4% |
