| Year | Year to Year Comparison | ** National Contribution |
|---|---|---|
| 2010: | * 20.59% | * 0.05% |
| 2009: | 15.69% | 0.04% |
| 2008: | 17.65% | 0.04% |
| 2007: | 19.61% | 0.05% |
| 2006: | 10.78% | 0.03% |
| 2005: | 5.88% | 0.01% |
| 2004: | 1.96% | 0.01% |
| 2003: | 3.92% | 0.01% |
| 2002: | 3.92% | 0.01% |
The bar graph below shows the volumes of Internet applications received by CanEquity in each month for all years combined. The busiest months for mortgages from Okotoks mostly occur during our first quarter (represented by the brown bars) with 46.08% while our slowest is the fourth quarter (represented by the red bars) with 12.75%.
| Rank | Month | Percentage of Inquiries | |
|---|---|---|---|
| 1: | February: | 23.5% | |
| 2: | March: | 12.8% | |
| 3: | January: | 9.8% | |
| 4: | April: | 9.8% | |
| 5: | June: | 7.8% | |
| 6: | May: | 6.9% | |
| 7: | July: | 6.9% | |
| 8: | August: | 5.9% | |
| 9: | October: | 5.9% | |
| 10: | December: | 3.9% | |
| 11: | September: | 3.9% | |
| 12: | November: | 2.9% |

The data below illustrates the busy days for online mortgage applications that were received by the CanEquity web site. Each day is a total combined representation of the last 5 years of all occurrences of that day. In Okotoks the busiest day of the week, with 23.53% of all applications, is Tuesday. In comparison, Sunday's are the slowest day with only 5.88% of all inquiries.
| Rank | Day of the Week | Percentage of Inquiries | |
|---|---|---|---|
| 1: | Tuesday: | 23.5% | |
| 2: | Wednesday: | 20.6% | |
| 3: | Thursday: | 18.6% | |
| 4: | Monday: | 14.7% | |
| 5: | Friday: | 10.8% | |
| 6: | Saturday: | 5.9% | |
| 7: | Sunday: | 5.9% |

Mortgage applications are received 24 hours a day from the CanEquity web site. The graph shown below represents the peak hours in the day. The data is taken from all days of all years. Only 32.4% of all mortgages are received during the morning, while 65.7% arrive in the afternoon.
| Time Period (24 Hour) | Percentage of Inquiries |
|---|---|
| 00:00 to 00:59: | 2.0% |
| 03:00 to 03:59: | 1.0% |
| 06:00 to 06:59: | 1.0% |
| 07:00 to 07:59: | 2.9% |
| 08:00 to 08:59: | 2.0% |
| 09:00 to 09:59: | 11.8% |
| 10:00 to 10:59: | 4.9% |
| 11:00 to 11:59: | 8.8% |
| 12:00 to 12:59: | 4.9% |
| 13:00 to 13:59: | 8.8% |
| 14:00 to 14:59: | 9.8% |
| 15:00 to 15:59: | 7.8% |
| 16:00 to 16:59: | 6.9% |
| 17:00 to 17:59: | 4.9% |
| 18:00 to 18:59: | 2.0% |
| 19:00 to 19:59: | 6.9% |
| 20:00 to 20:59: | 5.9% |
| 21:00 to 21:59: | 2.9% |
| 22:00 to 22:59: | 2.0% |
| 23:00 to 23:59: | 2.9% |

| Online Mortgage Origination for the Province of | Percentage of applications |
|---|---|
| Alberta: | 21.11% |
| British Columbia: | 10.86% |
| Manitoba: | 2.09% |
| New Brunswick: | 2.11% |
| Newfoundland and Labrador: | 1.15% |
| Nova Scotia: | 2.91% |
| Northwest Territories: | 0.32% |
| Nunavut: | 0.08% |
| Ontario: | 48.83% |
| Prince Edward Island: | 0.44% |
| Quebec: | 4.15% |
| Saskatchewan: | 5.06% |
| Yukon Territories: | 0.26% |

| Location | Contribution | |
|---|---|---|
| 006: | SHERWOOD PARK, AB | 0.401% |
| 007: | GRANDE PRAIRIE, AB | 0.349% |
| 008: | ST ALBERT, AB | 0.314% |
| 009: | MEDICINE HAT, AB | 0.302% |
| 010: | AIRDRIE, AB | 0.267% |
| 011: | OKOTOKS, AB | 0.239% |
| 012: | SPRUCE GROVE, AB | 0.213% |
| 013: | BROOKS, AB | 0.201% |
| 014: | WHITECOURT, AB | 0.155% |
| 015: | STONY PLAIN, AB | 0.148% |
| 016: | COLD LAKE, AB | 0.141% |
| 1 | Aldersyde, Alberta |
| 2 | Black Diamond, Alberta |
| 3 | Blackie, Alberta |
| 4 | De Winton, Alberta |
| 5 | Turner Valley, Alberta |
| 6 | High River, Alberta |
| 7 | Bragg Creek, Alberta |
| 8 | Vulcan, Alberta |
| 9 | Longview, Alberta |
| 10 | Nanton, Alberta |
| 11 | Chestermere, Alberta |
| 12 | Langdon, Alberta |
| 13 | Calgary, Alberta |
| Mortgage Application Form Type | Percentage of Inquiries | |
|---|---|---|
| Pre-approval: | 28.4% | |
| Qualification: | 20.6% | |
| Refinance: | 19.6% | |
| Renewal: | 10.8% | |
| First-time Buyer: | 8.8% | |
| No Money Down: | 2.9% | |
| Equity Mortgage: | 2.9% | |
| Purchase: | 2.9% | |
| Variable Rate: | 2.0% | |
| Second Mortgage: | 1.0% | |
| Total Application Types Found: 10 | ||

Average age: 37
Oldest age: 61
Youngest age: 20
The numbers below represent the average income of people living in Okotoks who have applied for a loan using CanEquity's online mortgage application.
| Average annual gross income for | |
|---|---|
| mortgage applicants in Okotoks: | $76,581.97 |
| applicants within all of Canada: | $58,592.40 |
| Difference: | $17,989.57 |
| mortgage co-applicants in Okotoks: | $36,767.28 |
| co-applicants within all of Canada: | $41,278.89 |
| Difference: | ($4,511.61) |
The pie chart below shows the residential status of people living in Okotoks who have submitted a mortgage inquiry using the online application located at the CanEquity web site.
| Residential Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Rent: | 41.2% | |
| Own: | 52.0% | |
| No Comment: | 3.9% | |
| Live with parents: | 2.9% |

The pie chart below represents the marital status of applicants from Okotoks, Alberta using the preapproval application found at the CanEquity web site. Over 48% of the mortgage applicants are either married or living common-law, while only 50% are single or separated.
| Marital Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Single: | 45.1% | |
| Married: | 36.3% | |
| Common-law: | 11.8% | |
| Separated: | 2.9% | |
| Divorced: | 2.0% | |
| Widowed: | 2.0% |
