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| Year | Year to Year Comparison | ** National Contribution |
|---|---|---|
| 2008: | * 5.81% | * 0.03% |
| 2007: | 19.77% | 0.11% |
| 2006: | 19.19% | 0.11% |
| 2005: | 19.19% | 0.11% |
| 2004: | 17.44% | 0.10% |
| 2003: | 10.47% | 0.06% |
| 2002: | 8.14% | 0.05% |
The following shows the individual monthly volume history for Internet applications submitted from Brantford, ON.

This bar graph represents the volumes of online applications received by CanEquity in each month for all years combined. The busiest months for mortgages from Brantford mostly occur during our second quarter (represented by the green bars) with 33.14% while our slowest is the fourth quarter (represented by the red bars) with 14.53%.
| Rank | Month | Percentage of Inquiries | |
|---|---|---|---|
| 1: | April: | 12.2% | |
| 2: | March: | 11.6% | |
| 3: | May: | 10.5% | |
| 4: | June: | 10.5% | |
| 5: | January: | 9.9% | |
| 6: | February: | 8.7% | |
| 7: | July: | 8.1% | |
| 8: | September: | 7.6% | |
| 9: | November: | 6.4% | |
| 10: | August: | 6.4% | |
| 11: | October: | 5.2% | |
| 12: | December: | 2.9% |

The bar graph below shows the busy days for online inquiries that were received by CanEquity. Each day represents a combined total of all occurrences of that day in the past 5 years. In Brantford the busiest day of the week, with 22.67% of all inquiries, is Wednesday. In comparison, Sunday's are the slowest day with only 6.40% of all inquiries.
| Rank | Day of the Week | Percentage of Inquiries | |
|---|---|---|---|
| 1: | Wednesday: | 22.7% | |
| 2: | Tuesday: | 16.9% | |
| 3: | Thursday: | 16.9% | |
| 4: | Monday: | 15.1% | |
| 5: | Friday: | 13.4% | |
| 6: | Saturday: | 8.7% | |
| 7: | Sunday: | 6.4% |

In Brantford, applications are received 24 hours a day via the CanEquity web site. The statistics shown below indicates the peak hours within a 24-hour period. The data is taken from all days of all years. Only 32.6% of all mortgages are received during the morning, while 64.5% arrive in the afternoon.
| Time Period (24 Hour) | Percentage of Inquiries |
|---|---|
| 00:00 to 00:59: | 1.7% |
| 01:00 to 01:59: | 1.2% |
| 04:00 to 04:59: | 0.6% |
| 05:00 to 05:59: | 1.2% |
| 06:00 to 06:59: | 0.6% |
| 07:00 to 07:59: | 4.1% |
| 08:00 to 08:59: | 6.4% |
| 09:00 to 09:59: | 7.0% |
| 10:00 to 10:59: | 7.6% |
| 11:00 to 11:59: | 5.2% |
| 12:00 to 12:59: | 5.8% |
| 13:00 to 13:59: | 7.6% |
| 14:00 to 14:59: | 7.0% |
| 15:00 to 15:59: | 7.0% |
| 16:00 to 16:59: | 2.9% |
| 17:00 to 17:59: | 9.3% |
| 18:00 to 18:59: | 5.8% |
| 19:00 to 19:59: | 4.1% |
| 20:00 to 20:59: | 5.8% |
| 21:00 to 21:59: | 2.9% |
| 22:00 to 22:59: | 4.1% |
| 23:00 to 23:59: | 2.3% |

| Online Mortgage Origination for the Province of | Percentage of applications |
|---|---|
| Alberta: | 21.01% |
| British Columbia: | 11.48% |
| Manitoba: | 2.11% |
| New Brunswick: | 2.02% |
| Newfoundland and Labrador: | 1.14% |
| Nova Scotia: | 2.78% |
| Northwest Territories: | 0.30% |
| Nunavut: | 0.08% |
| Ontario: | 48.62% |
| Prince Edward Island: | 0.35% |
| Quebec: | 3.80% |
| Saskatchewan: | 5.59% |
| Yukon Territories: | 0.21% |

| Location | Contribution | |
|---|---|---|
| 010: | BARRIE, ON | 0.920% |
| 011: | BURLINGTON, ON | 0.854% |
| 012: | OAKVILLE, ON | 0.705% |
| 013: | OSHAWA, ON | 0.645% |
| 014: | ST CATHARINES, ON | 0.573% |
| 015: | BRANTFORD, ON | 0.569% |
| 016: | ETOBICOKE, ON | 0.556% |
| 017: | GUELPH, ON | 0.553% |
| 018: | CAMBRIDGE, ON | 0.540% |
| 019: | RICHMOND HILL, ON | 0.533% |
| 020: | NORTH YORK, ON | 0.503% |
| Mortgage Application Form Type | Percentage of Inquiries | |
|---|---|---|
| Qualification: | 23.3% | |
| First-time Buyer: | 20.3% | |
| No Money Down: | 18.6% | |
| Refinance: | 17.4% | |
| Renewal: | 8.7% | |
| Purchase: | 5.2% | |
| Fixed Rate: | 1.7% | |
| Investment: | 1.7% | |
| Commercial: | 1.2% | |
| Variable Rate: | 1.2% | |
| Other: | 0.6% | |
| Total Application Types Found: 11 | ||

Average age: 35
Oldest age: 69
Youngest age: 20
The numbers below represent the average income of applicants living in Brantford who have submitted an inquiry using the pre-approval application on CanEquity's web site.
| Average annual gross income for | |
|---|---|
| mortgage applicants in Brantford: | $48,754.99 |
| applicants within all of Canada: | $56,384.30 |
| Difference: | ($7,629.31) |
| mortgage co-applicants in Brantford: | $33,827.59 |
| co-applicants within all of Canada: | $39,375.53 |
| Difference: | ($5,547.95) |
The following depicts the residential status of people living in Brantford who have submitted an inquiry using the CanEquity mortgage application.
| Residential Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Rent: | 46.5% | |
| Own: | 42.4% | |
| Other: | 1.2% | |
| No Comment: | 5.8% | |
| Live with parents: | 4.1% |

The following table and pie chart represents the marital status of applicants from Brantford, Ontario using the online mortgage application found at canequity.com. 65% of the mortgage applicants are living with someone, while only 34% are single or separated.
| Marital Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Married: | 47.7% | |
| Single: | 24.4% | |
| Common-law: | 17.4% | |
| Divorced: | 5.2% | |
| Separated: | 4.7% | |
| Widowed: | 0.6% |
