| Year | Year to Year Comparison | ** National Contribution |
|---|---|---|
| 2010: | * 5.10% | * 0.01% |
| 2009: | 10.20% | 0.02% |
| 2008: | 15.31% | 0.04% |
| 2007: | 12.24% | 0.03% |
| 2006: | 21.43% | 0.05% |
| 2005: | 10.20% | 0.02% |
| 2004: | 12.24% | 0.03% |
| 2003: | 9.18% | 0.02% |
| 2002: | 4.08% | 0.01% |
The 6-year bar graph below represents the volumes of Internet applications received by CanEquity in each month for all years combined. The busiest months for mortgages from Chatham seem to occur during our first quarter (represented by the brown bars) with 39.80% while our slowest is the fourth quarter (represented by the red bars) with 16.33%.
| Rank | Month | Percentage of Inquiries | |
|---|---|---|---|
| 1: | February: | 19.4% | |
| 2: | March: | 12.2% | |
| 3: | April: | 10.2% | |
| 4: | July: | 9.2% | |
| 5: | January: | 8.2% | |
| 6: | August: | 8.2% | |
| 7: | November: | 7.1% | |
| 8: | September: | 6.1% | |
| 9: | May: | 5.1% | |
| 10: | December: | 5.1% | |
| 11: | June: | 5.1% | |
| 12: | October: | 4.1% |

The graph listed below illustrates the busy days for mortgage applications that were received by CanEquity. Each day is a representation of the combined 6-year total of all instances of that day. In Chatham, the day with the most volume, having more than 20.41% of all applications, is Thursday. In comparison, Friday's are the slowest day with only 10.20% of all inquiries.
| Rank | Day of the Week | Percentage of Inquiries | |
|---|---|---|---|
| 1: | Thursday: | 20.4% | |
| 2: | Monday: | 18.4% | |
| 3: | Saturday: | 14.3% | |
| 4: | Tuesday: | 13.3% | |
| 5: | Wednesday: | 12.2% | |
| 6: | Sunday: | 11.2% | |
| 7: | Friday: | 10.2% |

In Chatham, applications are received 24 hours a day via the CanEquity web site. The information shown below indicates the rush hours in the day. The data is taken from all days of all years.
| Time Period (24 Hour) | Percentage of Inquiries |
|---|---|
| 01:00 to 01:59: | 1.0% |
| 03:00 to 03:59: | 2.0% |
| 05:00 to 05:59: | 3.1% |
| 06:00 to 06:59: | 3.1% |
| 07:00 to 07:59: | 1.0% |
| 08:00 to 08:59: | 3.1% |
| 09:00 to 09:59: | 9.2% |
| 10:00 to 10:59: | 4.1% |
| 11:00 to 11:59: | 8.2% |
| 12:00 to 12:59: | 7.1% |
| 13:00 to 13:59: | 8.2% |
| 14:00 to 14:59: | 10.2% |
| 15:00 to 15:59: | 6.1% |
| 16:00 to 16:59: | 3.1% |
| 17:00 to 17:59: | 4.1% |
| 18:00 to 18:59: | 5.1% |
| 19:00 to 19:59: | 7.1% |
| 20:00 to 20:59: | 2.0% |
| 21:00 to 21:59: | 7.1% |
| 22:00 to 22:59: | 3.1% |
| 23:00 to 23:59: | 2.0% |

| Online Mortgage Origination for the Province of | Percentage of applications |
|---|---|
| Alberta: | 21.11% |
| British Columbia: | 10.86% |
| Manitoba: | 2.09% |
| New Brunswick: | 2.11% |
| Newfoundland and Labrador: | 1.15% |
| Nova Scotia: | 2.91% |
| Northwest Territories: | 0.32% |
| Nunavut: | 0.08% |
| Ontario: | 48.83% |
| Prince Edward Island: | 0.44% |
| Quebec: | 4.15% |
| Saskatchewan: | 5.06% |
| Yukon Territories: | 0.26% |

| Location | Contribution | |
|---|---|---|
| 038: | KANATA, ON | 0.274% |
| 039: | MILTON, ON | 0.265% |
| 040: | WOODSTOCK, ON | 0.258% |
| 041: | WELLAND, ON | 0.255% |
| 042: | BELLEVILLE, ON | 0.251% |
| 043: | CHATHAM, ON | 0.230% |
| 044: | WOODBRIDGE, ON | 0.227% |
| 045: | NORTH BAY, ON | 0.220% |
| 046: | STONEY CREEK, ON | 0.218% |
| 047: | ST THOMAS, ON | 0.206% |
| 048: | ORILLIA, ON | 0.204% |
| 1 | Charing Cross, Ontario |
| 2 | Blenheim, Ontario |
| 3 | Ridgetown, Ontario |
| 4 | Tilbury, Ontario |
| 5 | Merlin, Ontario |
| 6 | Bothwell, Ontario |
| 7 | Comber, Ontario |
| 8 | Wallaceburg, Ontario |
| 9 | Dresden, Ontario |
| 10 | Belle River, Ontario |
| 11 | Cottam, Ontario |
| 12 | Tecumseh, Ontario |
| 13 | Oil Springs, Ontario |
| 14 | Algonac, Ontario |
| 15 | South Woodslee, Ontario |
| 16 | Wheatley, Ontario |
| 17 | Thamesville, Ontario |
| Mortgage Application Form Type | Percentage of Inquiries | |
|---|---|---|
| First-time Buyer: | 22.4% | |
| No Money Down: | 21.4% | |
| Refinance: | 20.4% | |
| Qualification: | 18.4% | |
| Renewal: | 7.1% | |
| Purchase: | 6.1% | |
| Commercial: | 2.0% | |
| Low Doc: | 1.0% | |
| Equity Mortgage: | 1.0% | |
| Total Application Types Found: 9 | ||

Average age: 37
Oldest age: 69
Youngest age: 19
The information below represents the average income of Canadians living in Chatham who have submitted a mortgage inquiry using CanEquity's pre-approval application.
| Average annual gross income for | |
|---|---|
| mortgage applicants in Chatham: | $45,611.29 |
| applicants within all of Canada: | $58,592.40 |
| Difference: | ($12,981.12) |
| mortgage co-applicants in Chatham: | $36,320.53 |
| co-applicants within all of Canada: | $41,278.89 |
| Difference: | ($4,958.36) |
The pie chart below shows the residential status of people living in Chatham who have applied for a loan using CanEquity's preapproval application.
| Residential Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Rent: | 42.9% | |
| Own: | 43.9% | |
| Other: | 3.1% | |
| No Comment: | 3.1% | |
| Live with parents: | 7.1% |

The pie chart below represents the marital status of applicants from Chatham, Ontario using the mortgage application found at the CanEquity web site. Over 58% of the mortgage applicants are living together with someone, while only 40% are single, separated or divorced.
| Marital Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Married: | 33.7% | |
| Single: | 28.6% | |
| Common-law: | 24.5% | |
| Separated: | 8.2% | |
| Divorced: | 4.1% | |
| Widowed: | 1.0% |
