| Year | Year to Year Comparison | ** National Contribution |
|---|---|---|
| 2011: | 10.09% | 0.11% |
| 2010: | 12.25% | 0.13% |
| 2009: | 17.48% | 0.18% |
| 2008: | 10.99% | 0.12% |
| 2007: | 11.53% | 0.12% |
| 2006: | 11.53% | 0.12% |
| 2005: | 5.95% | 0.06% |
| 2004: | 9.73% | 0.10% |
| 2003: | 7.21% | 0.08% |
| 2002: | 3.24% | 0.03% |
The following bar graph displays our website's individual monthly volume history for Internet mortgage applications received from Kitchener, ON.

This graph depicts the volumes of mortgage applications received by CanEquity in each month for all years combined. The busiest months for mortgages from Kitchener mostly occur during our second quarter (represented by the green bars) with 27.75% while our slowest is the fourth quarter (represented by the red bars) with 21.62%.
| Rank | Month | Percentage of Inquiries | |
|---|---|---|---|
| 1: | April: | 10.3% | |
| 2: | March: | 10.3% | |
| 3: | January: | 10.1% | |
| 4: | September: | 10.1% | |
| 5: | May: | 9.6% | |
| 6: | October: | 8.3% | |
| 7: | November: | 8.1% | |
| 8: | June: | 7.9% | |
| 9: | August: | 7.4% | |
| 10: | February: | 6.7% | |
| 11: | July: | 6.1% | |
| 12: | December: | 5.2% |

The graph below illustrates the busy days for mortgage applications that were received by the CanEquity web site. Each day is a total combined representation of the last 5 years of all occurrences of that day. In Kitchener, the day with the most volume, having more than 19.28% of all applications, is Tuesday. In comparison, Sunday's are the slowest day with only 9.73% of all inquiries.
| Rank | Day of the Week | Percentage of Inquiries | |
|---|---|---|---|
| 1: | Tuesday: | 19.3% | |
| 2: | Thursday: | 18.2% | |
| 3: | Monday: | 15.5% | |
| 4: | Wednesday: | 14.4% | |
| 5: | Friday: | 12.3% | |
| 6: | Saturday: | 10.6% | |
| 7: | Sunday: | 9.7% |

Applications are received 24 hours a day via the CanEquity web site. The information shown below indicates the busy hours within a 24-hour period. The data is taken from all days of all years.
| Time Period (24 Hour) | Percentage of Inquiries |
|---|---|
| 00:00 to 00:59: | 0.7% |
| 01:00 to 01:59: | 0.9% |
| 02:00 to 02:59: | 0.4% |
| 03:00 to 03:59: | 0.4% |
| 04:00 to 04:59: | 0.9% |
| 05:00 to 05:59: | 1.1% |
| 06:00 to 06:59: | 2.0% |
| 07:00 to 07:59: | 5.8% |
| 08:00 to 08:59: | 5.6% |
| 09:00 to 09:59: | 7.0% |
| 10:00 to 10:59: | 6.1% |
| 11:00 to 11:59: | 7.0% |
| 12:00 to 12:59: | 6.8% |
| 13:00 to 13:59: | 5.6% |
| 14:00 to 14:59: | 7.4% |
| 15:00 to 15:59: | 7.4% |
| 16:00 to 16:59: | 4.5% |
| 17:00 to 17:59: | 5.6% |
| 18:00 to 18:59: | 5.6% |
| 19:00 to 19:59: | 5.4% |
| 20:00 to 20:59: | 5.8% |
| 21:00 to 21:59: | 4.0% |
| 22:00 to 22:59: | 2.0% |
| 23:00 to 23:59: | 2.2% |

| Online Mortgage Origination for the Province of | Percentage of applications |
|---|---|
| Alberta: | 20.94% |
| British Columbia: | 10.57% |
| Manitoba: | 2.06% |
| New Brunswick: | 2.43% |
| Newfoundland and Labrador: | 1.25% |
| Nova Scotia: | 3.28% |
| Northwest Territories: | 0.40% |
| Nunavut: | 0.10% |
| Ontario: | 48.07% |
| Prince Edward Island: | 0.53% |
| Quebec: | 3.97% |
| Saskatchewan: | 4.94% |
| Yukon Territories: | 0.41% |

| Location | Contribution | |
|---|---|---|
| 002: | MISSISSAUGA, ON | 2.463% |
| 003: | OTTAWA, ON | 2.261% |
| 004: | LONDON, ON | 1.546% |
| 005: | BRAMPTON, ON | 1.493% |
| 006: | HAMILTON, ON | 1.472% |
| 007: | KITCHENER, ON | 1.048% |
| 008: | SCARBOROUGH, ON | 0.885% |
| 009: | BARRIE, ON | 0.823% |
| 010: | WINDSOR, ON | 0.804% |
| 011: | BURLINGTON, ON | 0.791% |
| 012: | GUELPH, ON | 0.681% |
| Mortgage Application Form Type | Percentage of Inquiries | |
|---|---|---|
| First-time Buyer: | 24.0% | |
| Qualification: | 20.9% | |
| Refinance: | 13.3% | |
| No Money Down: | 12.6% | |
| Purchase: | 11.4% | |
| Renewal: | 10.6% | |
| Commercial: | 1.6% | |
| Variable Rate: | 1.6% | |
| Pre-approval: | 1.3% | |
| Investment: | 1.3% | |
| Other: | 1.5% | |
| Total Application Types Found: 15 | ||

Average age: 36
Oldest age: 78
Youngest age: 19
The amounts shown below represent the average income of people living in Kitchener who have submitted a mortgage inquiry using the pre-approval application on the CanEquity Mortgage web site.
| Average annual gross income for | |
|---|---|
| mortgage applicants in Kitchener: | $56,576.62 |
| applicants within all of Canada: | $59,498.47 |
| Difference: | ($2,921.85) |
| mortgage co-applicants in Kitchener: | $45,098.60 |
| co-applicants within all of Canada: | $42,403.13 |
| Difference: | $2,695.47 |
The information shown below represents the residential status of people living in Kitchener who have submitted a mortgage inquiry using the online application located at the CanEquity web site.
| Residential Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Rent: | 49.0% | |
| Own: | 43.1% | |
| Other: | 0.7% | |
| No Comment: | 1.8% | |
| Live with parents: | 5.4% |

The following table and pie chart represents the marital status of applicants from Kitchener, Ontario using the mortgage application located at the CanEquity web site. In Kitchener, approximately 64% of the mortgage applicants are living with someone, while only 35% are single, separated or divorced.
| Marital Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Married: | 49.5% | |
| Single: | 27.9% | |
| Common-law: | 15.1% | |
| Separated: | 4.5% | |
| Divorced: | 2.7% | |
| Widowed: | 0.2% |
