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| Year | Year to Year Comparison | ** National Contribution |
|---|---|---|
| 2008: | * 7.69% | * 0.01% |
| 2007: | 19.23% | 0.02% |
| 2006: | 15.39% | 0.01% |
| 2005: | 7.69% | 0.01% |
| 2004: | 19.23% | 0.02% |
| 2003: | 23.08% | 0.02% |
| 2002: | 7.69% | 0.01% |
The information listed below plots the busy days for online inquiries that were received by the CanEquity web site. Each day is a representation of the combined 6-year total of all instances of that day. In Midland the busiest day, with approximately 26.92% of all inquiries, is Thursday. In comparison, Saturday's are the slowest day with only 7.69% of all inquiries.
| Rank | Day of the Week | Percentage of Inquiries | |
|---|---|---|---|
| 1: | Thursday: | 26.9% | |
| 2: | Wednesday: | 19.2% | |
| 3: | Monday: | 15.4% | |
| 4: | Tuesday: | 11.5% | |
| 5: | Sunday: | 11.5% | |
| 6: | Friday: | 7.7% | |
| 7: | Saturday: | 7.7% |

Midland mortgage applications are received 24 hours a day on the CanEquity web site. The report shown below indicates the busy hours over a 24-hour period. The data is taken from all days of all years. Only 30.8% of all mortgages are received during the morning, while 65.4% arrive in the afternoon.
| Time Period (24 Hour) | Percentage of Inquiries |
|---|---|
| 02:00 to 02:59: | 3.8% |
| 04:00 to 04:59: | 3.8% |
| 06:00 to 06:59: | 3.8% |
| 07:00 to 07:59: | 3.8% |
| 09:00 to 09:59: | 7.7% |
| 10:00 to 10:59: | 3.8% |
| 11:00 to 11:59: | 7.7% |
| 12:00 to 12:59: | 11.5% |
| 13:00 to 13:59: | 7.7% |
| 14:00 to 14:59: | 7.7% |
| 15:00 to 15:59: | 11.5% |
| 16:00 to 16:59: | 7.7% |
| 17:00 to 17:59: | 3.8% |
| 18:00 to 18:59: | 3.8% |
| 20:00 to 20:59: | 3.8% |
| 23:00 to 23:59: | 7.7% |

| Online Mortgage Origination for the Province of | Percentage of applications |
|---|---|
| Alberta: | 21.01% |
| British Columbia: | 11.48% |
| Manitoba: | 2.11% |
| New Brunswick: | 2.02% |
| Newfoundland and Labrador: | 1.14% |
| Nova Scotia: | 2.78% |
| Northwest Territories: | 0.30% |
| Nunavut: | 0.08% |
| Ontario: | 48.62% |
| Prince Edward Island: | 0.35% |
| Quebec: | 3.80% |
| Saskatchewan: | 5.59% |
| Yukon Territories: | 0.21% |

| Location | Contribution | |
|---|---|---|
| 080: | SIMCOE, ON | 0.093% |
| 081: | GLOUCESTER, ON | 0.089% |
| 082: | LEAMINGTON, ON | 0.089% |
| 083: | WATERDOWN, ON | 0.089% |
| 084: | FERGUS, ON | 0.086% |
| 085: | MIDLAND, ON | 0.086% |
| 086: | ANCASTER, ON | 0.083% |
| 087: | PORT PERRY, ON | 0.079% |
| 088: | PEMBROKE, ON | 0.079% |
| 089: | PORT COLBORNE, ON | 0.076% |
| 090: | INGERSOLL, ON | 0.076% |
| Mortgage Application Form Type | Percentage of Inquiries | |
|---|---|---|
| Refinance: | 38.5% | |
| Qualification: | 23.1% | |
| First-time Buyer: | 15.4% | |
| Purchase: | 11.5% | |
| Renewal: | 3.8% | |
| No Money Down: | 3.8% | |
| Short Term Open: | 3.8% | |
| Total Application Types Found: 7 | ||

Average age: 38
Oldest age: 51
Youngest age: 26
The amounts below are the average income of people living in Midland who have submitted a mortgage inquiry using the pre-approval application on CanEquity's web site.
| Average annual gross income for | |
|---|---|
| mortgage applicants in Midland: | $56,274.04 |
| applicants within all of Canada: | $56,384.30 |
| Difference: | ($110.26) |
| mortgage co-applicants in Midland: | $29,148.57 |
| co-applicants within all of Canada: | $39,375.53 |
| Difference: | ($10,226.96) |
The information below represents the residential status of people living in Midland who have submitted an inquiry using CanEquity's online mortgage application.
| Residential Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Rent: | 38.5% | |
| Own: | 50.0% | |
| No Comment: | 7.7% | |
| Live with parents: | 3.8% |

The following information represents the marital status of applicants from Midland, Ontario using the mortgage preapproval application found at canequity.com. Approximately 57% of the mortgage applicants are either married or living common-law, while only 34% are not living with someone.
| Marital Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Married: | 38.5% | |
| Common-law: | 19.2% | |
| Separated: | 15.4% | |
| Single: | 11.5% | |
| Divorced: | 7.7% | |
| Widowed: | 7.7% |
