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| Year | Year to Year Comparison | ** National Contribution |
|---|---|---|
| 2008: | * 3.57% | * 0.01% |
| 2007: | 16.96% | 0.06% |
| 2006: | 27.68% | 0.10% |
| 2005: | 25.00% | 0.09% |
| 2004: | 8.93% | 0.03% |
| 2003: | 8.93% | 0.03% |
| 2002: | 8.93% | 0.03% |
This graph illustrates the volumes of Internet applications received by CanEquity in each month for all years combined. The busiest months for mortgages from Niagara Falls occur during our third quarter (represented by the blue bars) with 33.04% while our slowest is the fourth quarter (represented by the red bars) with 16.07%.
| Rank | Month | Percentage of Inquiries | |
|---|---|---|---|
| 1: | July: | 14.3% | |
| 2: | January: | 11.6% | |
| 3: | April: | 11.6% | |
| 4: | October: | 10.7% | |
| 5: | September: | 9.8% | |
| 6: | August: | 8.9% | |
| 7: | May: | 8.0% | |
| 8: | February: | 7.1% | |
| 9: | March: | 6.3% | |
| 10: | June: | 6.3% | |
| 11: | December: | 3.6% | |
| 12: | November: | 1.8% |

The data below compares the busy days for mortgage inquiries that were received by the CanEquity web site. A combined total of all occurrences of each day are represented for the past 5 years. In Niagara Falls, the day with the most volume, generating 21.43% of all inquiries, is Wednesday. In comparison, Sunday's are the slowest day with only 6.25% of all inquiries.
| Rank | Day of the Week | Percentage of Inquiries | |
|---|---|---|---|
| 1: | Wednesday: | 21.4% | |
| 2: | Tuesday: | 18.8% | |
| 3: | Monday: | 16.1% | |
| 4: | Saturday: | 13.4% | |
| 5: | Thursday: | 12.5% | |
| 6: | Friday: | 11.6% | |
| 7: | Sunday: | 6.3% |

In Niagara Falls, mortgages are received 24 hours a day from the CanEquity web site. The report shown below represents the rush hours within a 24-hour period. The data is taken from all days of all years.
| Time Period (24 Hour) | Percentage of Inquiries |
|---|---|
| 00:00 to 00:59: | 1.8% |
| 01:00 to 01:59: | 0.9% |
| 04:00 to 04:59: | 0.9% |
| 05:00 to 05:59: | 0.9% |
| 06:00 to 06:59: | 1.8% |
| 07:00 to 07:59: | 4.5% |
| 08:00 to 08:59: | 6.3% |
| 09:00 to 09:59: | 11.6% |
| 10:00 to 10:59: | 7.1% |
| 11:00 to 11:59: | 3.6% |
| 12:00 to 12:59: | 12.5% |
| 13:00 to 13:59: | 0.9% |
| 14:00 to 14:59: | 5.4% |
| 15:00 to 15:59: | 6.3% |
| 16:00 to 16:59: | 0.9% |
| 17:00 to 17:59: | 4.5% |
| 18:00 to 18:59: | 10.7% |
| 19:00 to 19:59: | 3.6% |
| 20:00 to 20:59: | 4.5% |
| 21:00 to 21:59: | 3.6% |
| 22:00 to 22:59: | 3.6% |
| 23:00 to 23:59: | 4.5% |

| Online Mortgage Origination for the Province of | Percentage of applications |
|---|---|
| Alberta: | 21.01% |
| British Columbia: | 11.49% |
| Manitoba: | 2.11% |
| New Brunswick: | 2.02% |
| Newfoundland and Labrador: | 1.12% |
| Nova Scotia: | 2.77% |
| Northwest Territories: | 0.30% |
| Nunavut: | 0.08% |
| Ontario: | 48.62% |
| Prince Edward Island: | 0.36% |
| Quebec: | 3.80% |
| Saskatchewan: | 5.60% |
| Yukon Territories: | 0.21% |

| Location | Contribution | |
|---|---|---|
| 020: | NORTH YORK, ON | 0.505% |
| 021: | KINGSTON, ON | 0.489% |
| 022: | MARKHAM, ON | 0.435% |
| 023: | PETERBOROUGH, ON | 0.379% |
| 024: | THUNDER BAY, ON | 0.376% |
| 025: | NIAGARA FALLS, ON | 0.372% |
| 026: | WHITBY, ON | 0.369% |
| 027: | SAULT STE MARIE, ON | 0.366% |
| 028: | AJAX, ON | 0.362% |
| 029: | WATERLOO, ON | 0.342% |
| 030: | PICKERING, ON | 0.339% |
| 1 | Welland, Ontario |
| 2 | Fonthill, Ontario |
| 3 | Fenwick, Ontario |
| 4 | Port Colborne, Ontario |
| 5 | Wellandport, Ontario |
| 6 | Niagara On The Lake, Ontario |
| 7 | Lowbanks, Ontario |
| 8 | St Catharines, Ontario |
| 9 | Crystal Beach, Ontario |
| 10 | Fort Erie, Ontario |
| 11 | Ridgeway, Ontario |
| 12 | Thorold, Ontario |
| 13 | Stevensville, Ontario |
| 14 | Caistor Centre, Ontario |
| 15 | Vineland, Ontario |
| 16 | Smithville, Ontario |
| 17 | Dunnville, Ontario |
| 18 | Grimsby, Ontario |
| Mortgage Application Form Type | Percentage of Inquiries | |
|---|---|---|
| First-time Buyer: | 29.5% | |
| Qualification: | 20.5% | |
| Refinance: | 17.9% | |
| No Money Down: | 9.8% | |
| Renewal: | 8.9% | |
| Purchase: | 7.1% | |
| Pre-approval: | 1.8% | |
| Commercial: | 1.8% | |
| Recreational: | 0.9% | |
| Investment: | 0.9% | |
| Variable Rate: | 0.9% | |
| Total Application Types Found: 11 | ||

Average age: 35
Oldest age: 65
Youngest age: 19
The information below represents the average income of Canadians living in Niagara Falls who have applied for a mortgage loan using CanEquity's pre-approval application.
| Average annual gross income for | |
|---|---|
| mortgage applicants in Niagara Falls: | $41,945.27 |
| applicants within all of Canada: | $56,347.50 |
| Difference: | ($14,402.23) |
| mortgage co-applicants in Niagara Falls: | $34,092.74 |
| co-applicants within all of Canada: | $39,330.70 |
| Difference: | ($5,237.97) |
The following table represents the residential status of people living in Niagara Falls who have applied for a home loan using CanEquity's online mortgage application.
| Residential Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Rent: | 44.6% | |
| Own: | 39.3% | |
| Other: | 1.8% | |
| No Comment: | 6.3% | |
| Live with parents: | 8.0% |

The following pie chart represents the marital status of applicants from Niagara Falls, Ontario using the mortgage application found on the CanEquity Mortgage web site. In Niagara Falls, 62% of the mortgage applicants are living together with someone, while only 37% are single or separated.
| Marital Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Married: | 43.8% | |
| Single: | 28.6% | |
| Common-law: | 18.8% | |
| Divorced: | 5.4% | |
| Separated: | 3.6% |
