| Year | Year to Year Comparison | ** National Contribution |
|---|---|---|
| 2010: | * 2.07% | * 0.01% |
| 2009: | 12.41% | 0.04% |
| 2008: | 11.03% | 0.04% |
| 2007: | 13.10% | 0.04% |
| 2006: | 21.38% | 0.07% |
| 2005: | 19.31% | 0.07% |
| 2004: | 6.90% | 0.02% |
| 2003: | 6.90% | 0.02% |
| 2002: | 6.90% | 0.02% |
This bar graph shows the volumes of online mortgage applications received by CanEquity in each month for all years combined. The busiest months for mortgages from Niagara Falls usually occur during our third quarter (represented by the blue bars) with 31.03% while our slowest is the fourth quarter (represented by the red bars) with 16.55%.
| Rank | Month | Percentage of Inquiries | |
|---|---|---|---|
| 1: | July: | 12.4% | |
| 2: | April: | 11.0% | |
| 3: | August: | 11.0% | |
| 4: | May: | 9.7% | |
| 5: | October: | 9.7% | |
| 6: | January: | 9.0% | |
| 7: | February: | 8.3% | |
| 8: | June: | 7.6% | |
| 9: | September: | 7.6% | |
| 10: | March: | 6.9% | |
| 11: | November: | 3.5% | |
| 12: | December: | 3.5% |

The graph listed below displays the busy days for Internet mortgage applications that were received by the CanEquity web site. Each day is a total combined representation of the last 5 years of all occurrences of that day. In Niagara Falls the busiest day, with approximately 20.00% of all submissions, is Tuesday. In comparison, Sunday's are the slowest day with only 8.28% of all inquiries.
| Rank | Day of the Week | Percentage of Inquiries | |
|---|---|---|---|
| 1: | Tuesday: | 20.0% | |
| 2: | Wednesday: | 20.0% | |
| 3: | Thursday: | 15.2% | |
| 4: | Monday: | 14.5% | |
| 5: | Friday: | 11.0% | |
| 6: | Saturday: | 11.0% | |
| 7: | Sunday: | 8.3% |

Inquiries are received 24 hours a day from the CanEquity web site. The report shown below represents the busy hours over a 24-hour period. The data is taken from all days of all years.
| Time Period (24 Hour) | Percentage of Inquiries |
|---|---|
| 00:00 to 00:59: | 1.4% |
| 01:00 to 01:59: | 0.7% |
| 03:00 to 03:59: | 0.7% |
| 04:00 to 04:59: | 2.8% |
| 05:00 to 05:59: | 0.7% |
| 06:00 to 06:59: | 3.4% |
| 07:00 to 07:59: | 4.1% |
| 08:00 to 08:59: | 4.8% |
| 09:00 to 09:59: | 9.7% |
| 10:00 to 10:59: | 9.0% |
| 11:00 to 11:59: | 6.2% |
| 12:00 to 12:59: | 11.0% |
| 13:00 to 13:59: | 2.8% |
| 14:00 to 14:59: | 5.5% |
| 15:00 to 15:59: | 5.5% |
| 16:00 to 16:59: | 1.4% |
| 17:00 to 17:59: | 3.4% |
| 18:00 to 18:59: | 10.3% |
| 19:00 to 19:59: | 3.4% |
| 20:00 to 20:59: | 4.1% |
| 21:00 to 21:59: | 2.8% |
| 22:00 to 22:59: | 2.8% |
| 23:00 to 23:59: | 3.4% |

| Online Mortgage Origination for the Province of | Percentage of applications |
|---|---|
| Alberta: | 21.10% |
| British Columbia: | 10.87% |
| Manitoba: | 2.09% |
| New Brunswick: | 2.10% |
| Newfoundland and Labrador: | 1.15% |
| Nova Scotia: | 2.91% |
| Northwest Territories: | 0.32% |
| Nunavut: | 0.08% |
| Ontario: | 48.83% |
| Prince Edward Island: | 0.44% |
| Quebec: | 4.14% |
| Saskatchewan: | 5.07% |
| Yukon Territories: | 0.26% |

| Location | Contribution | |
|---|---|---|
| 026: | PETERBOROUGH, ON | 0.397% |
| 027: | WHITBY, ON | 0.378% |
| 028: | SAULT STE MARIE, ON | 0.369% |
| 029: | SUDBURY, ON | 0.359% |
| 030: | PICKERING, ON | 0.345% |
| 031: | NIAGARA FALLS, ON | 0.340% |
| 032: | NEWMARKET, ON | 0.310% |
| 033: | NEPEAN, ON | 0.303% |
| 034: | CORNWALL, ON | 0.291% |
| 035: | SARNIA, ON | 0.279% |
| 036: | THORNHILL, ON | 0.279% |
| Mortgage Application Form Type | Percentage of Inquiries | |
|---|---|---|
| First-time Buyer: | 26.9% | |
| Qualification: | 22.1% | |
| Refinance: | 17.9% | |
| No Money Down: | 10.3% | |
| Renewal: | 9.0% | |
| Purchase: | 6.9% | |
| Variable Rate: | 2.1% | |
| Pre-approval: | 1.4% | |
| Commercial: | 1.4% | |
| Recreational: | 1.4% | |
| Other: | 0.7% | |
| Total Application Types Found: 11 | ||

Average age: 36
Oldest age: 65
Youngest age: 19
The figures below represent the average income of applicants living in Niagara Falls who have submitted a mortgage inquiry using the online application located at the CanEquity web site.
| Average annual gross income for | |
|---|---|
| mortgage applicants in Niagara Falls: | $42,896.17 |
| applicants within all of Canada: | $58,582.39 |
| Difference: | ($15,686.22) |
| mortgage co-applicants in Niagara Falls: | $41,736.98 |
| co-applicants within all of Canada: | $41,225.82 |
| Difference: | $511.16 |
The pie chart below shows the residential status of people living in Niagara Falls who have applied for a home loan using the online application located at the CanEquity web site.
| Residential Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Rent: | 44.8% | |
| Own: | 41.4% | |
| Other: | 2.1% | |
| No Comment: | 4.8% | |
| Live with parents: | 6.9% |

The information below shows the marital status of applicants from Niagara Falls, Ontario using the mortgage application located at canequity.com. In Niagara Falls, 57% of the mortgage applicants are either married or living common-law, while only 42% are single, separated or divorced.
| Marital Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Married: | 42.8% | |
| Single: | 33.1% | |
| Common-law: | 14.5% | |
| Divorced: | 6.2% | |
| Separated: | 3.4% |
