| Year | Year to Year Comparison | ** National Contribution |
|---|---|---|
| 2011: | 6.49% | 0.01% |
| 2010: | 11.69% | 0.02% |
| 2009: | 9.09% | 0.01% |
| 2008: | 12.99% | 0.02% |
| 2007: | 6.49% | 0.01% |
| 2006: | 14.29% | 0.02% |
| 2005: | 9.09% | 0.01% |
| 2004: | 19.48% | 0.03% |
| 2003: | 10.39% | 0.01% |
This bar graph represents the volumes of applications received by CanEquity in each month for all years combined. The busiest months for mortgages from Stratford mostly occur during our third quarter (represented by the blue bars) with 33.77% while our slowest is the second quarter (represented by the green bars) with 20.78%.
| Rank | Month | Percentage of Inquiries | |
|---|---|---|---|
| 1: | September: | 13.0% | |
| 2: | August: | 11.7% | |
| 3: | June: | 11.7% | |
| 4: | November: | 10.4% | |
| 5: | January: | 10.4% | |
| 6: | July: | 9.1% | |
| 7: | March: | 9.1% | |
| 8: | October: | 7.8% | |
| 9: | April: | 5.2% | |
| 10: | May: | 3.9% | |
| 11: | December: | 3.9% | |
| 12: | February: | 3.9% |

The information listed below illustrates the busy days for online applications that were received by CanEquity's web site. Each day is a representation of the combined 6-year total of all instances of that day. In Stratford, the day with the most volume, generating 22.08% of all submissions, is Tuesday. In comparison, Sunday's are the slowest day with only 6.49% of all inquiries.
| Rank | Day of the Week | Percentage of Inquiries | |
|---|---|---|---|
| 1: | Tuesday: | 22.1% | |
| 2: | Monday: | 18.2% | |
| 3: | Wednesday: | 18.2% | |
| 4: | Thursday: | 15.6% | |
| 5: | Saturday: | 10.4% | |
| 6: | Friday: | 9.1% | |
| 7: | Sunday: | 6.5% |

Mortgage applications are received 24 hours a day via the CanEquity web site. The graph shown below indicates the rush hours over a 24-hour period. The data is taken from all days of all years.
| Time Period (24 Hour) | Percentage of Inquiries |
|---|---|
| 05:00 to 05:59: | 2.6% |
| 06:00 to 06:59: | 1.3% |
| 07:00 to 07:59: | 2.6% |
| 08:00 to 08:59: | 3.9% |
| 09:00 to 09:59: | 6.5% |
| 10:00 to 10:59: | 5.2% |
| 11:00 to 11:59: | 7.8% |
| 12:00 to 12:59: | 10.4% |
| 13:00 to 13:59: | 6.5% |
| 14:00 to 14:59: | 7.8% |
| 15:00 to 15:59: | 1.3% |
| 16:00 to 16:59: | 7.8% |
| 17:00 to 17:59: | 9.1% |
| 18:00 to 18:59: | 5.2% |
| 19:00 to 19:59: | 6.5% |
| 20:00 to 20:59: | 5.2% |
| 21:00 to 21:59: | 7.8% |
| 22:00 to 22:59: | 1.3% |
| 23:00 to 23:59: | 1.3% |

| Online Mortgage Origination for the Province of | Percentage of applications |
|---|---|
| Alberta: | 20.94% |
| British Columbia: | 10.57% |
| Manitoba: | 2.06% |
| New Brunswick: | 2.43% |
| Newfoundland and Labrador: | 1.25% |
| Nova Scotia: | 3.28% |
| Northwest Territories: | 0.40% |
| Nunavut: | 0.10% |
| Ontario: | 48.07% |
| Prince Edward Island: | 0.53% |
| Quebec: | 3.97% |
| Saskatchewan: | 4.94% |
| Yukon Territories: | 0.41% |

| Location | Contribution | |
|---|---|---|
| 051: | ORANGEVILLE, ON | 0.164% |
| 052: | BROCKVILLE, ON | 0.155% |
| 053: | KESWICK, ON | 0.153% |
| 054: | GEORGETOWN, ON | 0.153% |
| 055: | BOWMANVILLE, ON | 0.151% |
| 056: | STRATFORD, ON | 0.145% |
| 057: | DUNDAS, ON | 0.145% |
| 058: | TRENTON, ON | 0.145% |
| 059: | SIMCOE, ON | 0.136% |
| 060: | MAPLE, ON | 0.134% |
| 061: | COBOURG, ON | 0.132% |
| Mortgage Application Form Type | Percentage of Inquiries | |
|---|---|---|
| No Money Down: | 23.4% | |
| Refinance: | 19.5% | |
| First-time Buyer: | 16.9% | |
| Qualification: | 14.3% | |
| Renewal: | 9.1% | |
| Purchase: | 6.5% | |
| Low Doc: | 2.6% | |
| Commercial: | 2.6% | |
| Pre-approval: | 1.3% | |
| Recreational: | 1.3% | |
| HELOC: | 1.3% | |
| Variable Rate: | 1.3% | |
| Total Application Types Found: 12 | ||

Average age: 36
Oldest age: 59
Youngest age: 21
The following figures show the average income of people living in Stratford who have submitted an inquiry using the CanEquity mortgage application.
| Average annual gross income for | |
|---|---|
| mortgage applicants in Stratford: | $61,753.89 |
| applicants within all of Canada: | $59,498.47 |
| Difference: | $2,255.42 |
| mortgage co-applicants in Stratford: | $34,727.41 |
| co-applicants within all of Canada: | $42,403.13 |
| Difference: | ($7,675.72) |
The table and pie chart below represents the residential status of people living in Stratford who have submitted an inquiry using CanEquity's preapproval application.
| Residential Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Rent: | 46.8% | |
| Own: | 46.8% | |
| Other: | 2.6% | |
| Live with parents: | 3.9% |

The following table and pie chart represents the marital status of applicants from Stratford, Ontario using the mortgage application located at canequity.com. Approximately 63% of the mortgage applicants are living with someone, while only 35% are single, separated or divorced.
| Marital Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Married: | 49.4% | |
| Single: | 27.3% | |
| Common-law: | 14.3% | |
| Separated: | 6.5% | |
| Divorced: | 1.3% | |
| Widowed: | 1.3% |
