| Year | Year to Year Comparison | ** National Contribution |
|---|---|---|
| 2011: | 11.59% | 0.03% |
| 2010: | 10.87% | 0.03% |
| 2009: | 12.32% | 0.03% |
| 2008: | 10.87% | 0.03% |
| 2007: | 12.32% | 0.03% |
| 2006: | 10.87% | 0.03% |
| 2005: | 10.87% | 0.03% |
| 2004: | 8.70% | 0.02% |
| 2003: | 9.42% | 0.03% |
| 2002: | 2.17% | 0.01% |
The following bar graph displays the volumes of applications received by CanEquity in each month for all years combined. The busiest months for mortgages from Woodstock happen to occur during our first quarter (represented by the brown bars) with 35.51% while our slowest is the fourth quarter (represented by the red bars) with 18.84%.
| Rank | Month | Percentage of Inquiries | |
|---|---|---|---|
| 1: | January: | 15.2% | |
| 2: | February: | 13.0% | |
| 3: | July: | 10.9% | |
| 4: | August: | 9.4% | |
| 5: | June: | 8.7% | |
| 6: | November: | 8.0% | |
| 7: | May: | 7.3% | |
| 8: | March: | 7.3% | |
| 9: | October: | 5.8% | |
| 10: | April: | 5.1% | |
| 11: | December: | 5.1% | |
| 12: | September: | 4.3% |

The bar graph below illustrates the busy days for online applications that were received by CanEquity's web site. A combined total of all occurrences of each day are represented for the past 5 years. In Woodstock the most busy day of the week, with 24.64% of all applications, is Tuesday. In comparison, Saturday's are the slowest day with only 5.80% of all inquiries.
| Rank | Day of the Week | Percentage of Inquiries | |
|---|---|---|---|
| 1: | Tuesday: | 24.6% | |
| 2: | Monday: | 17.4% | |
| 3: | Wednesday: | 15.9% | |
| 4: | Thursday: | 13.8% | |
| 5: | Sunday: | 11.6% | |
| 6: | Friday: | 10.9% | |
| 7: | Saturday: | 5.8% |

In Woodstock, inquiries are received 24 hours a day from the CanEquity web site. The information shown below represents the peak hours in the day. The data is taken from all days of all years. Only 38.4% of all mortgages are received during the morning, while 58.0% arrive in the afternoon.
| Time Period (24 Hour) | Percentage of Inquiries |
|---|---|
| 00:00 to 00:59: | 1.4% |
| 01:00 to 01:59: | 0.7% |
| 02:00 to 02:59: | 1.4% |
| 03:00 to 03:59: | 0.7% |
| 04:00 to 04:59: | 0.7% |
| 06:00 to 06:59: | 3.6% |
| 07:00 to 07:59: | 7.2% |
| 08:00 to 08:59: | 5.8% |
| 09:00 to 09:59: | 5.8% |
| 10:00 to 10:59: | 8.0% |
| 11:00 to 11:59: | 6.5% |
| 12:00 to 12:59: | 8.0% |
| 13:00 to 13:59: | 8.7% |
| 14:00 to 14:59: | 2.2% |
| 15:00 to 15:59: | 5.1% |
| 16:00 to 16:59: | 5.8% |
| 17:00 to 17:59: | 5.1% |
| 18:00 to 18:59: | 8.0% |
| 19:00 to 19:59: | 5.1% |
| 20:00 to 20:59: | 1.4% |
| 21:00 to 21:59: | 3.6% |
| 22:00 to 22:59: | 2.9% |
| 23:00 to 23:59: | 2.2% |

| Online Mortgage Origination for the Province of | Percentage of applications |
|---|---|
| Alberta: | 20.94% |
| British Columbia: | 10.57% |
| Manitoba: | 2.06% |
| New Brunswick: | 2.43% |
| Newfoundland and Labrador: | 1.25% |
| Nova Scotia: | 3.28% |
| Northwest Territories: | 0.40% |
| Nunavut: | 0.10% |
| Ontario: | 48.07% |
| Prince Edward Island: | 0.53% |
| Quebec: | 3.97% |
| Saskatchewan: | 4.94% |
| Yukon Territories: | 0.41% |

| Location | Contribution | |
|---|---|---|
| 035: | ORLEANS, ON | 0.276% |
| 036: | MILTON, ON | 0.266% |
| 037: | TIMMINS, ON | 0.264% |
| 038: | KANATA, ON | 0.262% |
| 039: | SARNIA, ON | 0.260% |
| 040: | WOODSTOCK, ON | 0.260% |
| 041: | THORNHILL, ON | 0.253% |
| 042: | BELLEVILLE, ON | 0.243% |
| 043: | WELLAND, ON | 0.243% |
| 044: | NORTH BAY, ON | 0.236% |
| 045: | STONEY CREEK, ON | 0.232% |
| Mortgage Application Form Type | Percentage of Inquiries | |
|---|---|---|
| Refinance: | 26.8% | |
| Qualification: | 24.6% | |
| Purchase: | 13.8% | |
| Renewal: | 11.6% | |
| First-time Buyer: | 10.1% | |
| No Money Down: | 7.2% | |
| Pre-approval: | 2.2% | |
| Other: | 3.5% | |
| Total Application Types Found: 12 | ||

Average age: 37
Oldest age: 71
Youngest age: 20
The information below represents the average income of applicants living in Woodstock who have applied for a mortgage loan using CanEquity's pre-approval application.
| Average annual gross income for | |
|---|---|
| mortgage applicants in Woodstock: | $55,923.64 |
| applicants within all of Canada: | $59,498.47 |
| Difference: | ($3,574.83) |
| mortgage co-applicants in Woodstock: | $43,318.25 |
| co-applicants within all of Canada: | $42,403.13 |
| Difference: | $915.12 |
The following table represents the residential status of people living in Woodstock who have applied for a mortgage using the pre-approval application on CanEquity's web site.
| Residential Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Rent: | 27.5% | |
| Own: | 60.9% | |
| Other: | 3.6% | |
| No Comment: | 1.4% | |
| Live with parents: | 6.5% |

The following information represents the marital status of applicants from Woodstock, Ontario using the preapproval application found on the CanEquity Mortgage web site. In Woodstock, over 71% of the mortgage applicants are living together with someone, while only 26% are not living with someone.
| Marital Status of Mortgage Applicant | Percentage of Inquiries | |
|---|---|---|
| Married: | 60.1% | |
| Single: | 20.3% | |
| Common-law: | 11.6% | |
| Separated: | 4.3% | |
| Divorced: | 2.2% | |
| Widowed: | 1.4% |
